Performance influencer marketing

Influencer marketing that drives real business growth.

99Birds is a creator-led performance growth partner. We turn the right creators into measurable revenue for D2C brands — and help creators land partnerships that actually fit.

Our focus is not campaigns. Our focus is continuous growth.

The 99Birds team in branded blue t-shirts
10,000+
Creator collaborations
50+
D2C brands served
10,000+
Creator collaborations
₹10Cr+
Campaign revenue managed

Trusted by leading D2C & consumer brands

Sugar CosmeticsMamaearthThe Derma CoPilgrimDot & KeyReneeAqualogicaDr. Sheth'sBBLUNTMaricoEmamiWildstoneDenverVanesaPTronBrillareRasayanamCitroënJioShell
Two sides, one goal

Whether you're a brand or a creator, we move you forward.

We sit between brands and creators — and understand both. That balance is how great, on-brand work happens without the friction.

For Brands

Powering brand growth through influence

End-to-end, KPI-first creator campaigns built to drive revenue — not impressions.

  • Influencer identification matched to your audience & budget
  • End-to-end strategy with clear objectives & milestones
  • Ad-ready content creation with the right creators
  • Performance tracking on reach & conversions
  • Market & trend insights to stay ahead
Book a strategy call →
For Creators

Partnerships that fit your audience

We pitch you, negotiate for you, and keep the work creative — with timely payments and long-term relationships.

  • Brand partnerships aligned to your values & niche
  • We pitch your profile & negotiate deals for you
  • Creative collaboration with clear briefs
  • Social media management & growth support
  • Performance insights on every collaboration
Become a creator partner →
What we do

A full influencer marketing engine

01

Influencer Identification

We use tools and expertise to find the right creators for your audience, industry, and budget.

02

Strategic Planning

End-to-end campaign strategy with strong content, clear objectives, milestones, and timelines.

03

Content Creation

Ad-ready content co-created with creators that fits your brand and resonates with their followers.

04

Performance Tracking

Regular reports on engagement, impressions, and conversions — so impact is always clear.

05

Market Insights

We analyse market data and creator trends to keep brands ahead in a fast-moving space.

06

Product Seeding & UGC

Targeted gifting to relevant creators and authentic user-generated content for ads and social.

The 99Birds team celebrating company milestones outdoors

Many miles behind. Countless more to go.

From a small idea to a growing Pan-India journey — built with passion, every single day. The best is yet to come.

Why 99Birds

Built different. KPI-first, every time.

01

KPI-First Approach

Everything we do is driven by clear KPIs — no guesswork, no vanity metrics, only measurable results.

02

Performance-Led Reporting

We don't just execute; we track, analyse, and deliver reports based strictly on your KPIs.

03

Brand–Creator Balance

We deeply understand both brands and creators, creating a smooth, respectful space where great work happens.

04

Aesthetic-Led Creator Selection

Creators are chosen on brand aesthetics, tone, and values — not just follower count.

Ready to turn reach into revenue?

Let's explore a 15-minute growth conversation.

Book a strategy call →