Performance influencer marketing

Influencer marketing that drives real business growth.

99Birds is a performance-led influencer marketing agency helping brands connect with the right creators to drive awareness, engagement, and sales. We specialize in end-to-end campaign execution, creator sourcing, content strategy, and measurable ROI.

Our focus is not campaigns. Our focus is continuous growth.

The 99Birds team in branded blue t-shirts
10,000+
Creator collaborations
80+
D2C brands served
10,000+
Creator collaborations
₹10Cr+
Campaign revenue managed

Trusted by leading brands

The Wellness Shop
Chemist at Play
BBLUNT
Rasayanam
Hindustan Times
Vanesa
Slurrp Farm
Citroën
Denver
Aqualogica
Meera
The Derma Co
Ozone Signature
Indica
Flipkart
Perfora
Just Herbs
CavinKare
Impetus
Quench
Conscious Chemist
Carbamide Forte
Zouk
Wipness
Kapiva
Involve
Wild Stone
WishCare
Pilgrim
Envy
Chik
Two sides, one goal

Whether you're a brand or a creator, we move you forward.

We sit between brands and creators — and understand both. That balance is how great, on-brand work happens without the friction.

For Brands

Powering brand growth through influence

End-to-end, KPI-first creator campaigns built to drive revenue — not impressions.

  • Influencer identification matched to your audience & budget
  • End-to-end strategy with clear objectives & milestones
  • Ad-ready content creation with the right creators
  • Performance tracking on reach & conversions
  • Market & trend insights to stay ahead
Book a strategy call →
For Creators

Partnerships that fit your audience

We pitch you, negotiate for you, and keep the work creative — with timely payments and long-term relationships.

  • Brand partnerships aligned to your values & niche
  • We pitch your profile & negotiate deals for you
  • Creative collaboration with clear briefs
  • Social media management & growth support
  • Performance insights on every collaboration
Become a creator partner →
What we do

A full influencer marketing engine

01

Influencer Identification

We use tools and expertise to find the right creators for your audience, industry, and budget.

02

Strategic Planning

End-to-end campaign strategy with strong content, clear objectives, milestones, and timelines.

03

Content Creation

Ad-ready content co-created with creators that fits your brand and resonates with their followers.

04

Performance Tracking

Regular reports on engagement, impressions, and conversions — so impact is always clear.

05

Market Insights

We analyse market data and creator trends to keep brands ahead in a fast-moving space.

06

Product Seeding & UGC

Targeted gifting to relevant creators and authentic user-generated content for ads and social.

On the ground

Real creators. Real brand moments.

Beyond the feed, our creators show up in person for the brands we partner with.

99Birds creator at a Heineken 0.0 brand activation
Creator activation · Heineken 0.0
99Birds team on-ground at a Pinkvilla creator event
On-ground · Pinkvilla creator event
See the work

Creator content that performs.

A snapshot of the reels we've produced with creators for D2C brands.

The 99Birds team celebrating company milestones outdoors

Many miles behind. Countless more to go.

From a small idea to a growing Pan-India journey — built with passion, every single day. The best is yet to come.

Why 99Birds

Built different. KPI-first, every time.

01

KPI-First Approach

Everything we do is driven by clear KPIs — no guesswork, no vanity metrics, only measurable results.

02

Performance-Led Reporting

We don't just execute; we track, analyse, and deliver reports based strictly on your KPIs.

03

Brand–Creator Balance

We deeply understand both brands and creators, creating a smooth, respectful space where great work happens.

04

Aesthetic-Led Creator Selection

Creators are chosen on brand aesthetics, tone, and values — not just follower count.

Ready to turn reach into revenue?

Let's explore a 15-minute growth conversation.

Book a strategy call →